Watch 2019 Event Highlights

Buffalo, New York

Fascination Live

This event has been postponed to December 2020. Exact dates will be announced soon.

Get Tickets Now!

This event has been postponed to August 2020.

Tickets will be available in April 2020.

Become the most fascinating expert in your market and grow yor business with ease

Calling all Experts, Thought Leaders, Visionaries, and Powerhouse Women Business Owners:

If you know you’re meant to lead the pack and stand out with your extraordinary work, but you’re not quite sure how to set yourself apart and fascinate your market, you’re on the right page.

Why does Fascination Matter in Business?

Because you only have 7 seconds…

According to the Harvard Study of Communications, it only takes seven seconds for someone to form a lasting opinion of you…

They also found that on average, it takes meeting that same person seven more times to change that first impression that you made on them.

I have a feeling your business has been performing well over the past few years. And it likely still is. But you see things changing, competition moving in, new products and brands launching every month, and you know you need to keep evolving – or losing out.

There’s more competition, more saturation, and more noise.

What is Fascination Live?

The perfect combination of Personal Branding + Business Growth Strategies

Fascination LIVE is the premier event for women business owners who want to scale their business with ease and elegance, leverage their time, and exponentially grow their income.

We are proud to present to you the must-attend conference and immersion-style training for business owners. Branding alone is not enough to generate more revenue and profit for your business.

Focusing only on marketing, sales, product lines, and systems will only result in marginal improvements.

So what’s the Solution?

Combining the 6 areas of Business Growth with your
personal Fascination Factor to turbo-charge your efforts.

First part


we will discover what makes you instantly fascinating to your market and how to leverage this personal power to stand out from the crowd and effortlessly convey your highest value.


Discover how you appear to others

and your personal Fascination Factor that you can use to influence and completely fascinate others.


Discover your personal value matrix

and how to use it to vastly differentiate your brand and charge up to 4 times more than your competition.


Discover your ideal Brand Type

and how to use it to create an unfair advantage in your market.


Discover your market’s emotional triggers and their greatest functional wants

to create positioning and messaging that hits the spot.


Bring it all together on your Personal Fascination Brand Board

that makes your business inimitable and unforgettable.

second part


we will focus on 6 KEY areas to reevaluate, reset, and redesign your
business to place you at the TOP of your category:

1. Best Buyers and Product Line
Use company history to pick your Best Buyer Archetype and identify the most fulfilling and highest ROI programs.

2. Front End Scale
Increase the quantity and quality of leads for your business.

3. Messaging Scale
Create marketing assets and messaging that hit the spot with your market and convey your Fascination Factor perfectly.

4. Transactional Scale
Increase the effectiveness of your Sales Process and Transaction size to optimize the point of sale.

5. Horizontal Scale
Deploy horizontal models to add additional streams of revenue.

6. Hiring and Key Process Scale
Take back your time through delegation and hiring. Increase the dependability and predictability of your key processes through smart automation.

third part


Get ready for productive and glamorous Networking and Fun

Fascination LIVE isn’t just your average industry event or conference. You’ll meet people who have been in your shoes, who have faced the same problem you have, and who have overcome the same obstacles.

It’s a MOVEMENT of women who are purpose-driven, ready to serve, and yearning to be a part of a true community. Attendees support one another, build true friendships, and find their tribe. When you attend, you’ll feel safe and welcomed by this community.

The Evening Networking Gala

This glamorous evening Networking Gala and Party is what past attendees rave about and where you get the chance to be seen and have fun with your fellow business owners.

Dress your best and get ready to mix and mingle in a glamorous setting. The Gala is a unique opportunity to make new connections, bond with like-minded business owners, and of course, have loads of fun and feel like a true celebrity! We know how to combine business with pleasure!

Satisfaction Guaranteed

Be assured – your order will be processed on secure servers. You will receive an electronic receipt within a few minutes.

We want you to experience the joy of Fascination LIVE. That means being there with me among like-minded business owners who want to transform their lives and businesses. To benefit everyone, refunds can only be requested by 8 AM on the second day of the event. If you are not happy after the first day, your ticket will be refunded.

successful clients

“Powerhouse exceeded my expectations, 52 total clients in 12 months!”

I’ve been in business for years so I realize that sometimes you don’t even know what you don’t know. 52 total clients in 12 months! Over 5,000 subscribers to my newsletter that is being read by over 30% of the list. Carolin and the team provided everything I needed and more to reach the success I have and beyond.

Debbie Shadid

Meet Carolin Soldo

Your Host: Carolin Soldo

Carolin Soldo is one of the most recognized coaches for entrepreneurial women. She has been named “Female Entrepreneur of the year” by the Stevie Awards and has created an Inc. 5000-ranked, global enterprise devoted to empowering women entrepreneurs.

She was named one of Buffalo’s 40 under 40, has won the Small Business Administration Award for Business Owner of the Year, and has been featured on Forbes,, Entrepreneur Magazine and more.

Carolin has built two multi-million dollar businesses in the Service Industry and is also an angel investor with a special interest in women-led ventures.

Over the last 10+ years, Carolin has advised & helped nurture the businesses of many of the 7- figure thought leaders you see thriving today.

Guest Expert: Fascinate Certified Advisor™ Robyn Sayles

She’s a Fascinate Certified Advisor™ equipped to help you integrate your Fascinate® test results into a stunning Personal Brand Identity. The Fascinate® test was developed by Sally Hogshead and is the only personality test that reveals How the World Sees You®.

Carolin works with 6 and 7 figure
Women Business Owners

successful clients

“My goal has been consistent $50K Months all year and now it’s happening!”

I am so grateful for everything I have learned about the funnel, sales, marketing, ads and team here in Powerhouse Coach!!

Amanda Moxley

about this event

This is an advanced event and not for you if you:

Please Note:

There is a brief application necessary to reserve your seat to Fascination Live.

You are not completely registered until we notify you. We want to be 100% certain this event is the right fit for you before we confirm your seat.

If we find that you are not a perfect fit for the event, we will notify you within 14 business days.

Get Tickets Now!

This event has been postponed to August 2020.

Tickets will be available in April 2020.

What makes this event different?

I can guarantee there’s nothing like it out there.

This event is about the quality of the attendees, the conversations, and perceptive insights. Our content is high-level. I share my feelings, intuition, and emotion with my attendees. Our event is real. It’s not about pitching or selling. It’s about creating peace, and joy, and fulfillment in every way.


Event Times: 9 am EST – 5 pm EST on April 18 & 19, 2020

Evening Networking Party: 6 pm – 9 pm EST on April 18th at Patina 250.

Lunch will be served and is included in your ticket price on both days. 

Additional details on what to bring and where to stay will be included in your ticket confirmation email.


Need customer service?

We’re happy to help.

Contact us:

Would you like to sponsor the event?

Contact us: